Retail Birmingham launches iPhone App for shoppers
29/10/09Retail Birmingham has launched the first iPhone App designed to guide visitors around the city’s shops and entertainment venues.
The Style Birmingham iPhone app provides users with a directory of over 1,000 shops, bars and restaurants, access to news updates from the stylebirmingham.com website and full route planning through Google Maps. It is the first iPhone app in the UK to be developed on behalf of a city’s retail district and it is available to download for free.
The iPhone app is the latest in a number of promotional activities to market Birmingham’s shops and lifestyle destinations. For the second year running, a comprehensive shopping directory has been published, providing listings for all of the retail outlets in the city centre.
The recently developed stylebirmingham.com website also hosts a new day planner feature, allowing visitors to create a customised search of fashion and dining locations in Birmingham.
Kevin Breese, Chair of Retail Birmingham Marketing Group and General Manager of Harvey Nichols said:
“Birmingham has a great reputation for shopping, and attracts millions of visitors each year. With the new Style Birmingham iPhone app, shopping directory and day planner we want to make exploring the city and its fantastic retail offer as easy and enjoyable as possible.”
2 Responses to “Retail Birmingham launches iPhone App for shoppers”
How do you get the app on the Iphone. I am new to Birmingham, moved here just under 3 months ago and would like to get the app.
Hi, all you need to do is go to the app store on your iphone or ipod touch and search for ‘Style Birmingham’ and then click download. Enjoy!
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